Discounters - kuyini? Discounter - esitolo. inethiwekhi discounters

Ngokuba iningi abaseRussia, udaba uhlala kungalungiswanga: discounters - kuyini? Lezi izitolo ezihlukahlukene nezitolo ezinkulu, kodwa ube eziningi umehluko omkhulu phakathi kwabo. Umbala wawo - obungenakuphikwa sokunconywa abakhangisi, osomnotho nabaphathi. Emazweni athuthukile, welithi "discounter" Sekuyisikhathi eside kwaziwa ukuthi, kusukela kulo mkhuba ukuhweba uvele 60s maphakathi. Emakethe Russian, lezi izitolo ngizile esanda kutholakala, kowezi-2000 okuqala.

E-West, kucatshangwa ukuthi - izitolo of amanani aphansi, futhi kuphakama nesidingo kuphela ngezikhathi zeziyaluyalu, lapho inombolo enkulu yabantu ulahlekelwe imali ezinzile. Kodwa, njengoba umkhuba imibukiso, ngisho nalapho engekho esibucayi izibhelu discounter umnotho odingeka phakathi abantu abakhetha imali.

Isaphulelo chain

Akuwona wonke esitolo, okuthiwa "discounter", eqinisweni, angase abizwe ngokuthi njengoba enjalo. Umehluko omkhulu itholakala lokuthi ukuthi lolu hlobo izitolo - inethiwekhi Isaphulelo ezitolo. Lokhu kuvula ithuba ukugcina ngempahla phakathi kwabantu ezahlukene amagatsha inethiwekhi, ukusatshalaliswa kusekelwe ekutadisheni zabathengi isidingo. Omele lokuqala zasendulo lolu hlobo esitolo iyinkampani esuka eJalimane, Aldi, lwezitolo okumelelwe emazweni amaningi aseYurophu futhi Melika. E-Australia, futhi, bayasazi kwalezi zitolo. Ngaleso sikhathi samanje eJalimane discounter amanethiwekhi hlala ingxenye enkulu emakethe - ezingaphezu kuka-45%. Inzuzo kwalezi zitolo iphakeme kakhulu kunanoma Hypermarkets ezivamile kanye nezitolo ezinkulu. Imakethe akuyona kuphela West kodwa Abakhangisi futhi Melika babe umqondo omusha - ". Umthengi ngobuqili" Lokhu kusho ukuthi izigaba ezithile izimpahla abathengi ukuthola izitolo uphawu ezibizayo futhi abanye zitholwa kubo discounters. Kuyinto lesi simanga kwaba imfuneko esiyinhloko ukusabalala inethiwekhi eziningi emazweni ezinkulu.

Kufanele kuphawulwe ukuthi uhla discounter sincane kakhulu futhi ngokuvamile imikhiqizo eyisisekelo, okungukuthi, sihlanganisa ezingaphezu kwekhulu izinhlobo imikhiqizo. Discounters - akusiyo ithuba elihle ulondoloze imali umthengi eziyisisekelo izimpahla?

izimiso Ukuncipha yezimpahla intengo discounters

• Okuphansi ezingeni wekhasi ezingekho ngaphezu 12%,% 2 kuphela uyaphuma esitolo njengendlela inzuzo.
• Ayikho inkokhelo by plastic amakhadi uhlelo.
• Inani labasebenzi: ngokuvamile umphathi esitolo belingana nabalindisango ethula mshini izimpahla noma ehlezi ngemuva yemali.
• Ukungabi yokukhangisa ngokwayo, okuyinto usesikhundleni isabelo esikhulu izindleko zanoma yiluphi ibhizinisi. Into kuphela ukuthi ake discounters ukuthuthukisa imikhiqizo yabo - zincwadi ukukhangisa, equkethe uhlu oluphelele esitolo yokuthengisela.

izici zayo izitolo

discounters Owabe wawungathi emafektri nge ezingeni eliphansi inkonzo. Ekhulwini lama-21, lezi izitolo ngcono lizinga lelisetulu ezishintshayo kwamakhasimende.

Naphezu zokunciphisa izindleko ngokonga isevisi, izinga mkhiqizo ezingeni izitolo ezejwayelekile. Uma agciniwe kuso, uzoholela ekutheni ukulahlekelwa amakhasimende kanye Imininingwane ibhizinisi nasencithakalweni.

Lwentando discounters kuyinto ndawo incane uma kuqhathaniswa yokuhwebelana phakathi kwamaNgisi, ngokuvamile kulezi ezitolo imelelwa imikhiqizo ekhiqizwa ngaphansi brand ayo.

Izinzuzo ngokuhlanganiswa lula

A ingxenye enkulu emakethe elalihlala discounters namanje imikhiqizo ukudla aphoyintimenti. Kodwa kukhona inethiwekhi zikagesi. Discounters - akusiyo kungenzeka uthenga izimpahla ngamanani ukuthi sekuseduze ukuba amanani wholesale! Ezimakethe Russian endlu Imishini enjalo amaketanga okudayisa ixazululwe sasivumela ozinzile futhi adale Umncintiswano evamile yezitolo abathengi. Ngokuvamile, electronics Isaphulelo ezitolo kuyinto esitolo inthanethi. Ingqikithi yomsebenzi wakhe ulula: umuntu ekhetha kusukela ikhathalogu inthanethi, ama-oda, futhi kwaphela isikhathi esithile it is silethwa kumthengi ekhaya.

Izizathu amanani aphansi

- Rental kwezakhiwo ayidingekile - ngokwanele ukuqasha izimpahla ezincane komkhiqizo okhokhelwe.

- Ukungabi abasebenzi - nabathengisi, izisebenzi. abasebenzi eyanele ukulethwa imishini kumakhasimende.

electronics discounters

Umhlangano omkhulu kunayo yonke electronics discounter ngesikhathi sangempela emakethe Russian - ke TechnoPoint. Inkampani siqine yokuthengisa okudayisa ekhaya Imishini ngokusebenzisa izindlela ezintsha ngokuphelele umkhiqizo yokuthengisa. Ukukhishwa kanye ukwamukelwa umsebenzi izimpahla wenziwa izintwana aqashiwe ngokukhethekile, okuyinto anemisila ikhompyutha ezikhumulweni. Inikeza izimo nezimo ukuthenga imikhiqizo kumakhasimende.

Discounters zasendlini

Discounter endlu Imishini - kuyinto lwezitolo wahlanganyela ukuthengisa imishini kabusha, noma omunye osekuyisikhathi eside ichonywe amawindi ezitolo. Lolu hlobo umkhiqizo nabo ukunikeza sewaranti, ngakho umsebenzisi bangalindela ezingeni lelisetulu service. electronics Abaningi discounters manje usebenza nge abakhiqizi Chinese - amanani kwezimpahla kulokhu kakhulu. I-PRC eyakhishwa ngo Eminyakeni yamuva kuye kwatholakala ngokwanele imishini ephezulu, bezama ukuhambisana inqubo ukukhiqizwa kwezincwadi eNtshonalanga.

Intengo

Ukuthuthukiswa kwalezi zitolo kuye kwaholela yokuthi amanethiwekhi sezisunguliwe ezindaweni ezahlukahlukene, kufaka phakathi ukudayiswa izicathulo. discounter Classic nokufaka izicathulo - lokhu esitolo, ukuhweba nalo endaweni kusukela 300 kuya 600 square metres. m, futhi uhla - akukho izinto ezingaphezu kuka-4 ayizinkulungwane .. kukhona izitayela ezimbili ezihlukene kule mboni. Eyokuqala - inethiwekhi izicathulo discounter, uthengisa imikhiqizo amanani aphansi eyodwa noma ngaphezulu abakhiqizi. Okwesibili - lawa ezitolo ezithengisa imikhiqizo yezinkampani ethize eyayisele unsold kusukela amaqoqo. Zombili lezi zinhlobo zezindlu Isaphulelo izitolo zinikeza zabo imikhiqizo amakhasimende ngamanani aphansi.

Ngakho, discounters - kuyini, it is kuze kube manje eyaziwa, iningi abathengi. Basuke benza ukuqaliswa imikhiqizo zamanani aphansi futhi ulindele ukuba enze inzuzo ngenxa inzuzo ngokushesha. Izitolo, zikhetha ukusebenza isiqondiso yesibili, kukhona inzuzo ukuqoqwa zezimali wenza abakhiqizi yegama lomkhiqizo.

izicathulo discounters

I discounters ngobukhulu embonini nezicathulo endaweni Russia ezibhekwa "TsentrObuv", "Mattino". Nikeza inombolo njalo amakhasimende ukuhweba izibuya discounters ngeke amanani nakanjani ephansi imikhiqizo, kanye ukubonisa okukhethekile izicathulo, ukudala umbono uhla enkulu yemikhiqizo. Amakhasimende eziyinhloko abantu ongaphakeme imali nyangazonke ukuthi kumele ihlangabezane mali ngokuqinile elithileko lemali. Shoe discounter - esitolo, okuyinto uhla njengoba abakhiqizi entshonalanga futhi Russian. Ezinye izitolo bekwi supply nezicathulo kusuka China kanye neminye imikhiqizo imikhiqizo ngaphansi brand ayo - isibonelo, "TsentrObuv".

Izindleko ukuncipha discounter izicathulo nayo eyenziwa inombolo encane abasebenzi waqoqa. Izicathulo uchungechunge kuhilela izinga eliphakeme ikhasimende self-service. Lonke uhla esitolo ngokuvamile ukubeka phansi zokuhweba, ngakho umthengi ingakwazi ukukhetha umbala kanye nosayizi izicathulo uthenge.

Ezemidlalo Isaphulelo ezitolo lungatholwa emadolobheni iningi kaningi, ngoba abasubathi abaningi bafuna ukwazi ukuthenga izinga izimpahla ngamanani encishisiwe. Zanamuhla discounters - kuthini, uma kungesikho ithuba yekubeka impela eside uma uthenga izimpahla ezidingekayo! amanethiwekhi ezinjalo ithuthuka ngokushesha kakhulu, ukwandisa phansi izitolo ayo kuzo zonke izifunda yezwe.

Ngokuvamile, inethiwekhi Isaphulelo ezitolo zitholakala ezindaweni ezinabantu abaningi, lapho ukugeleza amakhasimende izokuba abathengi okubhekiswe oweza lezimpahla ethile, futhi kusukela abedlula ngendlela, ngubani nje wayokubona, kodwa cishe ngeke iphele ngaphandle kokuthenga. By endleleni, ngakho kakhulu amakhasimende abayitoho babe unomphela.