Ukubuyekezwa kwe incwadi "Nempicabadala I Innovator sika"

incwadi Okokuqala, "Nempicabadala I Innovator sika," esanyatheliswa engamashumi amabili edlule, ngo-1997. Icala ivelakancane lapho isikhathi ayinakho incazelo. Incwadi sisabenza, kanye nekambisolawulo ezivezwe ngumlobi, ukusebenza manje.

Ufuna ukuphendula umbuzo kungani eqinile, izinkampani best iphelelwa ubuholi imakethe. Lichaza ngokuningiliziwe lokho okushiwo yinkulumo emisha "okuphazamisayo", futhi uchaza indlela abazibekela ngayo nomthelela ibhizinisi.

Nasi ngembhali

UProfesa ukuphatha ibhizinisi, uthisha, ibhizinisi umxhumanisi - imithwalo Christensen ngokukhululekile ukubhala izincwadi mayelana nebhizinisi, ukuphathwa kanye nekghono. Nokho, akhe nakho imfundo isiqinisekisa ngokuthi lo mbhali ongamethemba.

Clayton iziqu Brigham Young University, lapho afundela khona nefilosofi ke iminyaka emibili njengesithunywa sevangeli e-Korea. ezomnotho wafunda e-Oxford University futhi ngo-1979 wathola MBA yakhe umahluko omkhulu eHarvard Business School.

Christensen wasebenza wokuba umeluleki futhi project manager at the Boston Consulting Group. Waqhubeka umsebenzi wakhe e-White House njengoba umsizi nguNgqongqoshe wezokuThutha. Omunye wabasunguli be CPS Technologies, wakhonza njengephayona President and CEO. Washiya inkampani ukuthola iziqu.

Christensen wabuyela Harvard, lapho wavikela zobudokotela yakhe, iminyaka eyisithupha kamuva ngo-1992, wasungula uhlobo "irekhodi", wathola isihloko Uprofesa.

Manje Christensen has eziyisishiyagalombili zobudokotela zokuhlonipha futhi professorship zokuhlonipha eNational Tsinghua University ngaleso sikhathi. Umbhali wezincwadi eziyishumi, he is fike of ethengiswa kakhulu kunazo abalobi izincwadi mayelana nebhizinisi.

Kungani Yincwadi ekufanelekelayo ukufundwa?

Ngo "Nempicabadala Innovator," Clayton Christensen wembula umugqa omncane phakathi ubuchwepheshe "ukuvukela umbuso" kanye asekelwe. Iyatholakala futhi uchaza ngokuningiliziwe izinkinga ezikhuthaza emisha. On isibonelo abaholi emakethe yamuva ekhuluma izizathu ukwehluleka esikhathini esidlule lapho ungena emakethe entsha noma uzame ukusebenzisa ubuchwepheshe obusha.

Umbhali ihlaziya izimbangela ucabanga kanye nenkampani ukwehluleka. Ukhuluma esingakwesokudla, Ukuphathwa ngendlela ubuchwepheshe onakalisayo kuzoholela impumelelo kanye nentuthuko. Lena enye ukubaluleka incwadi "Nempicabadala I Innovator sika." Clayton Christensen kokuba anolwazi ukuphatha ibhizinisi, abelana nabo abafundi futhi uchaza ukwehluleka izinkampani ezahlukene emkhakheni wokuphathwa.

empeleni uxakekile

Ukunikeza ukujula iphepha umqondo, ukuba embule usizo izinhlelo zokusebenza Christensen "Innovator uxakekile" ihlukaniswe izingxenye ezimbili. Silindele iziphetho jikelele, uqala incwadi nge e-ejulile analysis.

Engxenyeni yokuqala yencwadi ichaza uhlelo jikelele ukwehluleka, echaza ukuthi kungani abaphathi izinqumo ezifanele abanamakhono kakhulu kusengenzeka kuholele nciphisa yenkampani. Christensen ngokuningiliziwe kwembula inkinga idinga babe nesu.

Izahluko ezimbili zokuqala ziyancipha ngokuningiliziwe umlando we-hard drive umkhakha. Lokhu umkhakha - ekahle nihlola phansi isifundo sokwehluleka, njengoba ingxenye enkulu yaziwa, futhi kuba esingokwemvelo "indaba okusheshayo." imikhakha yonke emakethe, kuye kwavela futhi esekhulile ngeminyaka embalwa nje, kodwa futhi egqwalile ngokushesha.

Izahluko yesithathu neyesine uchaze ngemininingwane ukuthi kungani ngokuphindaphindiwe elahlekile ubuqhawe ehola izinkampani enkulu ekwakhekeni hard disk oshayelayo. Izinkulumo kumbhali mayelana izici ezibangela lokhu kuwa. Futhi ekupheleni ingxenye yokuqala eyakha uhlaka olucacile yokwehluleka kwabo.

Izimiso ubuchwepheshe "okuphazamisayo"

Esikhathini ingxenye yencwadi, "Nempicabadala I Innovator sika" yesibili - lesihlanu kuya esahlukweni yeshumi - umbhali uzama bathethelele imithetho ubuchwepheshe emihlanu "okuphazamisayo". Lezi zimiso ziqine kangangokuba abaphathi abazishaya indiva lezo zindinganiso noma, kunalokho, uzama ukubhekana nazo, hhayi ukuze bakwazi ngokuqiniseka ukuhola inkampani kulesi siphepho, okuthiwa ubuchwepheshe "okuphazamisayo".

Lapha umbhali uchaza lokho baphumelela iyoletha uma baqonda futhi baqala ukuzisebenzisa lezi zimiso zeBhayibheli. Christensen uthi kubalulekile ukuqonda inkinga, futhi bangabheki lwabashicileli wakhe. Incwadi kuzosiza uthole isixazululo esingcono kakhulu yezimo. Kodwa-ke kubalulekile ukuthi ukuqonda indlela kwamiswa, esithinta futhi afakazele ukuthi isinqumo ilungile.

Ekupheleni ingxenye yesibili iqukethe yonke imithetho futhi uchaza indlela abaphathi uzokwazi ukusebenzisa ukuba isimo sakho noma zokubhekana naso.

umfundi Izibuyekezo

Uma ufunda le ncwadi, "Nempicabadala I Innovator sika" yezimo abhekene oyofika engqondweni izibonelo "okuphazamisayo" emisha zokuphila. Ngokuvamile, sibonisa ukuthi akukho okuphakade - futhi landulele funa ezimakethe kwabathengi nzima kakhulu ukushintsha izinto ngokushesha, ikakhulukazi emkhakheni ubuchwepheshe digital. Okungukuthi, inikeza khona ephephile lenkampani kanye nentuthuko yayo.

Ekugcineni, wonke incike umthengi. Futhi lokho Ithanda kuyoba yini kusasa, akekho owaziyo, eqinisweni lena "Inkinga Innovator sika." abafundi lezivakashi ukuqinisekisa ukuthi izimiso ezisencwadini asebenza e cishe kunoma iyiphi umkhakha. Lapha ungathola izimpendulo zemibuzo mayelana nokuthi kungani kukhona kokuwa kwebhizinisi, nokuthi yini okumelwe siyenze ukuze sibe phakathi abawinile.

kukhona ubuchwepheshe obusha "okuphazamisayo" kwimikhakha ehlukene Njengoba sekunama-intanethi, ngakho-echazwe encwadini manje ehlobene kakhulu kunanini ngaphambili.