Ukuhweba endlini "Stockmann" (Helsinki)

Inkampani Finnish "Stockmann" wahlanganyela ukuhweba iimfesi. Ngo ezitolo inethiwekhi ukuhweba Ungathenga ngokuphelele yonke into kusuka umjovo ukuze ifenisha. Izitolo zitholakala emazweni amaningi emhlabeni wonke, kuhlanganise eRussia. Le nkampani ikomkhulu Helsinki.

Umlando yentuthuko

Wasungula umthengisi German kusukela Lübeck Georg Frants Shtokmann. Lokhu kwenzeka ngo-1862. Umsebenzi wakhe waqala umsebenzi wokwengamela omunye izitolo ingilazi e Helsinki. Ngesikhathi kuvulwa esitolo walo wokuqala Stockmann wathatha iminyaka engu-18.

1985 baba ephawulekayo inkampani ngokusebenzisa yokufuna hobby Hall.

Ngo-1989, esitolo "Stockmann" yavela kuyi-Russia. Ngakho, waba omunye izinkampani lokuqala bokufika bavele emakethe yezwe. Esikhathini esiyiminyaka 1998-2009, esitolo ise Smolensky uMzila (eMoscow). Kakade ngo-2010, kwakunabamemezeli abangu-5 ezitolo.

Ngo-1996, esitolo "Stockmann" lavulwa ngo-Tallinn (Estonia). Ngo-2011, iziza eziningana angomakhelwane nabo bahlanganiswe. Lokhu kwanika ithuba redevelop le enxanxatheleni yezitolo.

Ngo-2006, net imali inzuzo kwaba $ 1.3 billion, inzuzo ezisebenza lalingaphezu kwezigidi 130 euro. engenayo Net zaba ruble ayizigidi ezingu-72. Ngo-2010, inkampani isivele enezisebenzi ayizinkulungwane 15.

Kuze kube manje, "Stockmann" yezitolo inethiwekhi luvame amazwe ezifana Finland, Russia, e-Estonia, eLithuania, eLatvia.

Outlet "Stockmann" e Helsinki

I dolobha yaseFinland kuyinto esitolo enkulu chain iimfesi. A elikhulu yezitolo Laliwumhlobiso wawo edolobheni elisenyakatho. Isitolo "Stockmann" (Helsinki) ihlanganisa indawo square metres ayizinkulungwane 50. Esikhathini yezitolo presents ezahlukene imikhiqizo.

Sales izindawo "Stockmann" (Helsinki) asezindaweni isakhiwo esinezitezi ezingu-eziyisikhombisa emabhilidini amabili afihliwe ngaphansi komhlaba. Ngasinye phansi has isigaba lalo.

Phezulu (eyesikhombisa) phansi Kunconywa ukuthi zezivakashi, okuhloswe ngaso yezitolo. Kube wavula isikhungo ezikhethekile intela ozinikele yokubhalisa imali "intela". Futhi lapho kungatholakala Imininingwane Russian ku nemizila izivakashi. Kuleli phansi kunezinye amasevisi ewusizo njengohlobo lwemali kwabebhange, inkomba.

Phansi lesithupha yakhelwe izingane nentsha. Ngaphezu kwalokho, lapha athengisa izikhwama, imithwalo ehlukahlukene, izinto zemidlalo.

Ifenisha, izinto zokulala, izibani, imikhiqizo isilwane zitholakala phansi yesihlanu.

Sesine athengisa abesifazane imikhiqizo elingalingani phansi ephansi. Lokhu zangaphansi nezinye izinsimbi. Ngaphezu kwalokho kubo - nendwangu for ekhaya, ekhishini izitsha.

esitezi sesithathu - wentombazane. Lapha ungathola konke kungase kudingeke nengxenye esihle lesintu.

Eyesibili phansi yakhelwe imikhiqizo zabesilisa. Ububanzi linikeza izingubo, izicathulo, izesekeli. studio khona.

Esitezi sokuqala siqukethe egunjini lokuphumula. Kukhona amathilomu nezindawo zokudlela. Kodwa akugcini lapho. Amakha izimonyo kungabuye ithengwe kule phansi.

Ngesikhathi "engaphansi" esitezi sokuqala siqukethe electronics ezitolo, izinto zasendlini, imishini for engadini. Ngaphezu kwalokho, kule floor esitolo "Apple" (ukukhiqizwa igama elifanayo we "apula" brand odumile).

Esitezi aphansi kukhona esitolo we izinhlobo zophuzo oludakayo. Kulo mnyango futhi usebenza isimiso intela imbuyiselo "intela".

Ibanga imikhiqizo kanye namanani

Ububanzi kwezimpahla esitolo mnyango "Stockmann" (Helsinki) kuyinto unimaginably enkulu. On endaweni yayo ungathola izinto amagama emikhiqizo ehlukahlukene edayiswa, uthome elaziwayo elincane ezweni ziphethe edumile emhlabeni-trade marks.

Imikhiqizo eminingi brand ethile zidayiswa lapha, akudingeki izitolo zabo. Ngakho-ke, "Stockmann" iyindawo lapho ungathola khona umkhiqizo kwesokudla.

Ububanzi ingxenye enkulu siqukethe izinto ezikhanyayo neziphuthumayo. Kukhona futhi imikhiqizo nemfashini, kodwa ivolumu yabo incane.

Njengoba intengo izimpahla, lapha kunzima ukusho okuthile. Konke kuncike umkhiqizo we-ezikhethiwe. Ngokwesibonelo, ukukhiqizwa "Vero Moda" kuwufanele ezimbalwa. Kodwa abathengi kwezimpahla kusukela "Versace" kuyodingeka ahlukane emashumini ambalwa ezinkulungwane. Ngakho-ke kunzima ukuba sithwale lesitolo ezibizayo noma engabizi. Kodwa "Stockmann" - lena indawo lapho zonke ikhasimende, kungakhathaliseki kwezezimali inhlalakahle yabo bazokwazi ukuthola umkhiqizo ofanele.

Izaphulelo kanye ukukhushulwa

Ukuhweba endlini "Stockmann" (Helsinki) ngeke sijabulise amakhasimende ayo sasesiqhutshelwa ukwabelana ukudayisa izimpahla ngentengo ehlisiwe. Izaphulelo kungenzeka yesizini, noma avamile. Standing isiko - ukuhlela iholide izaphulelo bugcine phakathi nanoma iliphi iholide (isib Christmas). sentengo Kwenzeka ngezigaba. Ekuqaleni ukubaluleka amasheya kuyehla 20%, bese ufaka i ezengeziwe 20% isaphulelo, njll Ngenxa yalokho, ezinye imikhiqizo kungabonwa-60%.

abathengi abaningi sokujabulisa "izinsuku crazy ukudayiswa." Lo mcimbi khona kabili ngonyaka futhi luthatha izinsuku 5. Ngalesi sikhathi, le ntengo kuyehla kube sezingeni eliphansi.

ikheli

Yiba nesikhathi esihle ukungcebeleka ngokusebenzisa yezitolo ungavakashela esidayisa "Stockmann" e Helsinki. Ikheli lakhe: Aleksanterinkatu, 52. Lesi sakhiwo ngeke zinganakwa. It ithatha sonke zasedolobheni. Ngesikhathi singena esangweni wokwakha leli washi. Le ndawo, izakhamuzi eziningi inhlokodolobha letikhetselwe emihlanganweni.

amahora

Impelasonto ngingekho "Stockmann" esitolo (Helsinki). Ivula amahora:

• ngezinsuku zeviki (ngoMsombuluko kuya kuLwesihlanu) kusukela 9.00 ukuze 21,00.

• NgoMgqibelo - kusuka 9.00 kuya 18,00.

• NgeSonto - kusukela 12.00 kuya 18,00.

Nakuba e Helsinki, qiniseka ukuthi uvakashela esitolo esidayisa "Stockmann". Lokhu kuzosiza ukuba uphumule futhi uthole okuthile okuwusizo (noma cha).