Beer "Frantsiskaner" ukukhanya unfiltered: Izibuyekezo

Beer "Frantsiskaner" - uphawu isiphuzo odabuka eJalimane. It ikhiqizwa ngesikhathi kudayiswa khona utshwala Spaten-Franziskaner-Brau GmbH (Munich) yayivela ezinhlotsheni ezihlukahlukene engcono kakolweni lwemithombo.

Lokhu ubhiya iyathandwa hhayi kuphela ezweni lakubo. Nakuba amaJalimane, yebo, ezazidume ngokutshala uthando yayo enkulu kanye nenhlonipho ezinhle pennomu isiphuzo. Namuhla cishe umhlaba wonke uyazi ubhiya omkhulu "Frantsiskaner". Intengo yalesi siphuzo, kumelwe kushiwo, akuyona isabelomali kakhulu, kodwa ke bayeke ngalesi kumnandi? Phela, uma kuziwa kule brand likabhiya, udaba imali zize kamuva, yadedela emihle izinga isiJalimane, ukunambitheka esiyingqayizivele kanye obukhulu lwemithombo ukunambitheka.

lapho kudayiswa khona utshwala ubudala

Ubhiya esitolo, ezazidume ngokutshala emakhulwini amaningi ukuza, yasungulwa ngo 1363 kwenziwa khona kakhulu ubhiya German. Ngemva kwesikhathi esithile, wanikwa igama Franziskaner. Ngaleso sikhathi, sokuphisa laliseduze Franciscan Isigodlo, awunika igama futhi igama ubhiya entsha.

Eqinisweni, i the Order of abafowethu Franciscan ayengakhokha ukuphuza iresiphi. Ulwazi olutholakala kuphela bathi imiphongolo likabhiya zigcinwe izimpahla sezindela Franciscan.

Kusukela ngekhulu lesi-XIV, owayesebenza abawenzayo isitshalo ukuwo ukucinga ngezindlela uzobasiza ukuletha umkhiqizo ekhiqizwa ekupheleleni. Ukwenza lokhu, kwadingeka aye ezihlukahlukene izindlela zobuchwepheshe kanye nezinto ezintsha. Ngale njongo 1841, ukukhiqizwa yasuka lo elikhulukazi edolobheni nangale. Umnikazi omusha Residenzstrasse babe umele inkampani enkulu ngesikhathi Spaten, wahlanganyela ngempumelelo ubhiya.

Kuthiwa umshanelo entsha libhubhisa ehlanzekile ngendlela entsha. Izinguquko nemiphumela emihle kuphela. Umnikazi omusha kwaba umphathi omkhulu, futhi ukusetshenziswa kobuchwepheshe obusha kakhulu ukunciphisa izindleko ukuqala ukukhiqizwa besizulu entsha eziningana.

1872 kwaphawulwa yokuthi ubhiya entsha "Frantsiskaner" - Uri-Marzen - wethulwa uquqaba edumile ubhiya festival Oktoberfest. Festival izivakashi kuyancomeka ikhwalithi isiphuzo, lapho ukuqala yolunye emlandweni kwayo.

Unyaka nonyaka onjiniyela lapho kudayiswa khona utshwala siphucukise futhi sithuthukise ubhiya "Frantsiskaner" ezamsiza ukuba athole lenqwaba abalandeli. EBavaria lesi siphuzo yethulwa njengoba ubhiya aqabulayo enongiwe amagwebu eziphikelelayo kokuba ezinhle ukunambitheka izici.

Lapho isiphelile iMpi Yezwe I, Ukuhlala Ngokuhlanganyela Kwezindlu Zombili Spaten-Franziskaner-Brau ibhalisiwe, ekhona namuhla.

Franziskaner Hefe-Weissbier

Ngo-1964, abalandeli yenkampani kwadingeka ithuba ukuhlola umkhiqizo yakamuva - ubhiya "Frantsiskaner Hefe-Weissbier". Okwesikhathi esithile, abathengi Waze wadweba zokuchaza nge-champagne - okungavamile kangaka futhi emnene kwaba ukunambitheka kwakhe. Yiqiniso, izinga lalingene par. Uthando abantu kwaba ezingalindelekile ngisho nakulabo abahileleka ukubikezela emakethe. Abakhiqizi abangu ngokoqobo ekhungethwe impumelelo ubhiya entsha ukukhanya.

Namuhla, umenzi kwenza amakhasimende ukuthenga ibhodlela 0.5 litre, oda kubhiya "Hefe-Weissbier" kampompi noma khetha tin ikani. Kuwufanele ukusho ukuthi ubhiya akuyona sibi kakhulu kunalokho okuboniswa ezipakishiwe. Kuyinto kuncike okufanayo ikhwalithi. Ikakhulukazi Wholesalers ekhiqizwa ubhiya e kegs nomthamo 10 amalitha.

siyaluyalu

In the 1980, inkampani isungule ubudlelwane futhi izivumelwano nabalingani ezintsha. Lokhu sekwenze kwaba lula ukuze sandise supply ubhiya ngaphandle of eBavaria, owawungumnyaka isinyathelo sokuqala ebhekiswe kazwelonke, bese nodumo ezweni.

Ekupheleni kuka-XX leminyaka, ukuphathwa inkampani ikhetha ukwenza sesimanje emikhulu. Wayeqonde umxhwele capital investment kanye sesimanje imishini kanye nokufinyelela izimakethe ezintsha. Ngokusebenzisa le misebenzi, ekuqaleni kwekhulu entsha, cishe yonke iYurophu kwakukhona kubhiya "Frantsiskaner". abathandi Izibuyekezo lokhu neziphuzo kwakubaluleke evumelana ngazwi linye, kungakhathaliseki izizwe nezilimi.

Ngenxa yokuphepha sesimweni ehola emakethe, ukuphathwa inkampani iye yanquma ukuba bahlanganyele enkulu lapho kudayiswa khona utshwala iqembu. Futhi waqala umsebenzi sina rebranding.

I izici eziyinhloko komkhiqizo

Beer "Frantsiskaner" libhekisela isigaba premium. Uyala abafanele izinga izici: it has umbala okukhulu nge acwazimulayo yizicukuthwane, ecocekile khona ukufutheka eyethile udakiwe. Futhi uma sibukisise kubhiya "Frantsiskaner", ungathola omningi Bubbles, ubufakazi obucacile izinga okusezingeni eliphezulu.

Umenzi isebenzisa isiko imvubelo, eye ezifuywa ngokukhethekile.

Futhi lesi siphuzo iqukethe inani kuqhathaniswa okusezingeni eliphezulu lwemithombo ikhiqizwa kakolweni ekhethiwe. Uma kuqhathaniswa nezinye izinto eziningi izinhlobo ubhiya "Frantsiskaner" ke ayiqukethe 50 futhi 75% lwemithombo. Lokhu kuholela kakhulu ukunambitheka izimfanelo lomkhiqizo.

Umenzi esifanayo naphezu kweqiniso lokuthi izixazululo ezinjalo zobuchwepheshe ukwandisa yinkimbinkimbi senqubo yokukhiqiza kanye ukwandisa izindleko zawo. Kodwa umphumela kuwufanele, ngokuvumelana ukuphathwa kwenkampani, futhi abalandeli esibonga kule uyavumelana ngokuphelele naye.

okunezinhlobonhlobo

Dark, ukukhanya, emhlophe - ezintathu izinhlobonhlobo umkhiqizo ekhiqizwa. Kukhona phakathi izinhlobo kukhiqizwa futhi ebangeni ekhethekile - kulabo bakhetha ukujabulela ukunambitheka kanye nephunga elimnandi, engafuni ngisho ukudakwa. Lokhu ubhiya non-utshwala "Frantsiskaner". Kuziwa egabheni ezinegama okwesibhakabhaka futhi kwafakwa ilebuli Alkoholfree yombhalo oqoshiwe.

Izibuyekezo bathi ungukukhanya ethandwa kakhulu "Frantsiskaner" - ubhiya unfiltered. Yena, futhi, Yenziwe ukolweni esikhamweni inqubo ekhethekile. Lokhu ezihlukahlukene emhlabeni futhi yaziwa njengenye indinganiso lokuma.

Ukwahlulela indlela abathengi kanye ethandwa Franziskaner emhlophe. Lokhu ezihlukahlukene has a ekhethekile ukunambitheka amanothi, okuyiwona wona kanye love it. Iqukethe isamba kahle carbon dioxide elenza ukunambitheka ekhululekile futhi ezithambile.

"Dunkel" - Classic ubhiya emnyama. Okuqukethwe okusezingeni eliphezulu lwemithombo, umbala yizicukuthwane ezijulile, iphunga okukhulu - izici ehlukile Dunkel izinhlobo.

Franziskaner Hefe-Weissbier Dunkel

Lokhu ezihlukahlukene, okuyinto ijabulela ithandwa enkulu, kubalulekile kutsi afike ayinike ukunakwa. Utshwala - 5%, kanti kwabantu - 11.5%. Iphalethi engavamile kakhulu "Dunkel". Ngokungafani nabanye abaningi, lokhu ezihlukahlukene ayinakho ejwayelekile umbala, futhi ziyahlukahluka kusuka medium amnyama uju ensundu. Kuya ngokuthi uhlobo lwemithombo esetshenziselwa ukulungiswa batch ethize. Ngokuvamile, emakethe bathole ubhiya umthunzi ezijulile ebumnyameni.

Ongoti "Dunkel" uqaphele ukuthi ukunambitheka isiphuzo sibe amanothi ukukhanya banana nezimbali. A engavamile ukunambitheka omuncu like kvass okuzenzela.

Esinye isici izinhlobo - a Foam eqinile ehlala isikhathi eside.

logo

Beer ilebula indela okuvezwayo. i-logo okunjalo ezithakazelisayo necebo umculi kusuka eJalimane Ludwig Holvayn. Lolu phawu libhekisela kithi Franciscans ngalezo zinsuku, lapho kudayiswa khona utshwala abadumile Bavarian wasesikoleni usanda kuqala umsebenzi walo. Lesi sithombe - uphawu ukwethembeka ngokuqinile esikweni yokuphisa, okuyinto komkhondo umsuka Ephakathi. Ngokusho umenzi, a Umfundisi Franciscan - akuyona ukukhangisa, njengendlela intela ukuze umlando wenkampani.

nokupakisha

Beer "Frantsiskaner" ikhiqizwa ezivamile glass amabhodlela ephethe namandla 0.5 amalitha. Ifomu butlki zakudala, kulula kakhulu ukuba ngiyibambe ngesandla sakho. Ayikho esingaphansi ethandwa kungenye iziqukathi inketho - tin. Ngaphezu kwalokho, ubhiya akhiqizwa kegs, okuvumela izitolo zokudlela nezindawo zokuphuza ukuwudayisa kampompi.

Beer izindleko kuqhathaniswa kunalokho enkulu. amabhodlela Isigamu-litre noma amathini esitolo kudayiswa isilinganiso senani ruble 150-200.

ukusetshenziswa namasiko

Umenzi uncoma ukusuthisa ubhiya etafuleni chilled. Ngu ebumnyameni ezinhle ngokukhethekile ikhalori inyama: eyosiwe noma yenkomo ethosiwe, inyama yengulube, iwundlu, inyamazane. Izidlo wewundlu kanye unogwaja inyama zinhle enobhiya unfiltered. Futhi ngaphansi esikhulu esimhlophe inyoni nenhlanzi izibiliboco.

Hlanganisa kahle, nazo zonke izinhlobo zezinsimbi kwasolwandle, pizza, burrito, amantongomane anosawoti. Futhi uma unquma ukuya kwi izoso noma Fry inyama phezu hlupha, ubhiya "Frantsiskaner" uphelele for holiday yakho emoyeni opholile.